• From L to R: Matilda Yorke, Peter Yorke (C0-founders Yorke Communications), Madan Bahal and Rajesh Chaturvedi (Co-founders Adfactors PR

    Adfactors PR acquires strategic stake in Yor...

    Adfactors PR, India’s largest public relations firm by revenue, has made a strategic investment in Bengaluru-based specialised content company, Yorke ...

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    Masterstroke Interview with Sujit Patil, Head...

    PR has become a core strategic function across serious organizations and the bullishness towards “achhe-din” for PR going forward comes from current t...

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    Start Up PR – To Do or Not To!

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    A New Book on PR Launched

    A seasoned PR practitioner, lecturer and a blogger – Vikram Kharvi, launched his first book focusing on the world of Public Relations industry and sha...

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    The PR Must Watch List !

    Yes ! Television can be mindless sometimes… but it also has some awesome stuff to watch if we know what to filter out and what to focus on. I would li...

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Adfactors PR

Adfactors PR acquires strategic stake in Yorke Communicatio...

Adfactors PR, India’s largest public relations firm by revenue, has made a strategic investment in Bengaluru-based specialised content company, Yorke Communications. Yorke Communications was co-founded by veteran communications professionals Matilda and Peter Yorke in 2008. This acquisition significantly strengthens Adfactors PR’s value chain by boosting its capabilities to offer superior content, which can be leveraged…

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Start Up PR – To Do or Not To!

The seven crucial questions you need to ask yourself before you hire a PR firm for your start up ? W...

No. We cannot. That might come as a surprise to you as most (read : all) PR professionals and companies pride itself on the &... PR – Can We Control It ?